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Having an account also allows users to subscribe to specific subreddits, putting the posts from those locations into the feed seen on the front page of the website. However, to interact with others in discussion threads and to share opinions about the links shared, users must have an account on the website. Users of Reddit are sometimes called Redditors, which sounds like the word editor and was an intentional choice on the part of the site's creators - as its users help to curate and, in a sense, edit the content that appears and editorialize about it as well. Visitors can view the vast majority of Reddit's content without being a member of the site. These restrictions, along with general rules of posting and conversation etiquette, called reddiquette, have to be followed to have a successful and enjoyable experience on the website. Some subreddits ban the posting of links to certain websites or certain types of media such as pictures or video. These subreddits are all governed by users, called moderators, who enforce specific rules related to each. Of interest to many ecommerce merchants, for example, are subreddits dedicated to owning a small business and to the general concept of online sales. Topics range from mostly serious, such as personal finance and tax preparation, to discussions of sports, video games, humor and many others. Users post relevant content to these pages in hopes of sparking conversation or receiving feedback. Reddit itself is broken up into many individual sections that focus on specific topics or themes, called subreddits. In a basic description, Reddit users share links, images and text-only posts for discussions with others on the site. The site is often credited by mainstream news publications as the source for both serious pieces of information and more whimsical content. Conde Nast then spun Reddit off into its own company in the early 2010s, although the publication house still serves as majority shareholder.
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As opposed to many other social media companies, Reddit was sold by its founders to Conde Nast Publications in the mid-2000s. Reddit is a unique platform on the Internet, combining aspects of social media, news sites and message boards to create a community that's driven by conversation, media and the sharing of links to new, original and otherwise engaging content. What is Reddit and is it useful for promoting your business? What is Reddit?
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